EUSTIS, FL — Designed to teach the hvac dealer how to improve sales through the projection of a better image, the Power Image Program™ is based on the knowledge that most dealers may have tremendous technical skills but may need training in sales and advertising, according to developer Creative Business Developments.

Even with a minimum budget, this program shows ways dealers can improve their retail presence in the market through a higher profile. It has templates, scripts, forms, checklists, and collateral material.

The program launches Sept. 1 and can be viewed at www.advertising-U.com.