Research Products brands all named 'Aprilaire' now
MADISON, WI — Effective February 7, all of the installed comfort products Research Products Corp. manufactures and sells will carry the “Aprilaire” brand name. These products include high-efficiency air cleaners, zone control systems, thermostats, and fresh air exchangers.
“Over the years, we have been highly successful in developing brand recognition with Aprilaire at both the trade and consumer level,” said Larry Olsen, the manufacturer’s vice president of sales and marketing. “Due to advertising initiatives and dealer selling efforts, Aprilaire has become the number-one name in humidification.”