A generation ago, it was fairly easy for dealers to make money and keep customers satisfied without having to make sacrifices. Any “value-added” service often was associated with an inflated added cost.
These days, hvac contractors must work increasingly harder to generate the same level of profit. Today’s homeowner has many dealers to choose from and expects high-level, value-added service at a much lower price. As a matter of fact, good customer service has become a key criterion for choosing an hvac dealer from which to buy equipment.