At any given time, there are more than two billion people online. An online presence is no longer a “nice-to-have” to run a successful business — it’s a must-have. However, according to a 2013 survey by online marketing company Yodle, 52 percent of small business owners do not have a website — missing out on a lot of potential business.
As an HVAC contractor, your focus is likely on everything but your website. This is completely understandable, especially when the phones are ringing. Here are some easy tips to get your website working for you, building your business every day of the year: