New Site Supports Acclimate Product Line From Luxaire
NORMAN, Okla. - Luxaire® Heating and Air Conditioning has announced the launch of a new Web site to provide trade customers with details about the new Acclimate® line of central air conditioners, heat pumps, and furnaces. Available at www.luxaire.com/acclimate, the site is designed to supplement other Acclimate marketing communications.
"Our new Acclimate ads are positioned around the idea of ‘What Dealers Want, Dealers Get,'" said Doug Widenmann, Luxaire brand marketing director. "While they highlight various aspects of the new product line such as aesthetics, innovative technology, and serviceability, the Acclimate Web site affords us the opportunity to describe the line more comprehensively - how we developed the Acclimate series, what products are available, and the role these products play in Luxaire's overall product mix."