At a time when there are so many new possibilities for water-based heating and cooling — and with a giant helping of new technology at every facet of the playing field — we’re losing the very essence of what’s needed most: a new generation of energetic, inspired young trade pros.
In just a few short years, a thermostat with Wi-Fi connectivity went from a novel concept to an expectation. And, with consumers demanding more and more from the devices in their increasingly smarter homes, it’s clear the market will only continue to grow and change.
For the second time, online marketing solutions company Blue Corona has done a deep dive by analyzing more than 10,000 HVAC and plumbing websites. The analysis indicates a digital divide forming in the HVAC industry.
One way HVAC companies can help build trust and brand awareness is by offering customer satisfaction guarantees. These types of guarantees are useful sales boosters because they instill trust and give customers one less reason to be apprehensive about making contact.
How many times have you walked out of a meeting feeling everything went great and later found everyone has a different understanding of what you said? Or, maybe you walked out of a meeting feeling the message just didn’t go over as well as you’d hoped. If the answer is yes, it’s very likely you have an opportunity to improve your communication skills.