Contractors should leverage all social media platforms which means doing their research on which platforms are the most popular, posting more consistently, how to create content, and more.
Dubbed the ‘Grammys of HVAC,’ the annual HVAC Tactical Awards event at AHR Expo aims to celebrate success and social media connections across the industry.
A couple months ago, The ACHR NEWS ran a cover image from a stock photo website. We try not to do this often, but finding “real” photos to illustrate our stories can be tricky. And boy, did we hear from you.
SupplyHouse.com pledged to donate $2 for every engagement on special social media posts made in November. The trades community showed up to support the cause, with social media sharing efforts earning a $57,000 contribution, a press release from the PHCC said.
By implementing breadcrumb strategies, partnering with the right brands, telling a story, and investing in the marketing, HVAC contractors can create a buzz like Barbie did.