Articles by Mike Murphy

Murphy's Law: Utility Gets it Right with NATE

March 30, 2009
When a utility program comes along that actually helps to incent consumers to purchase energy-efficient equipment and it encourages good installation principles, then it’s time to stand up and cheer.
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Murphy's Law: MCAA Weather Report

March 23, 2009
The Mechanical Contractors Association of America (MCAA) national convention is in the rearview mirror, but the sunshine remnants are still glowing on my burnt neck.
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Murphy's Law: Happy St. Paddy's Day

March 16, 2009
I don’t know what your Monday’s are usually like, but today is mop-up day for me because Tuesday is going to be spent seeking recognition as the best Novelty Float in the Cleveland St. Paddy’s Day Parade.
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Murphy's Law: HVAC Real Estate Lesson

March 16, 2009
Ventilation. Ventilation. Ventilation. The three most important words in the HVAC business. OK, maybe the three words should really be airflow, airflow, airflow. But, no matter how you slice it, the air has got to go in, the air has got to go out, and the air has got to move around. Just for fun, let’s say that the V in HVAC represents all the air, no matter which direction it is going.
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Murphy's Law: HVAC Stimulus - Get It While It's Hot

March 9, 2009
Weatherproofing companies and others may be vying for those energy-efficiency tax credit benefits for customers. So HVAC contractors better get busy.
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Murphy's Law: I'm About All Sold Out

March 2, 2009
May I share one simple sales concept that has sometimes served me well? Only sometimes, because sometimes I forget to abide by the concept - we have two ears and one mouth, listen and talk in a two-to-one ratio. Yes, very simple. Listen twice as much as we talk.
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Murphy's Law: NEWS in Fort Worth, Part 2

February 27, 2009
Upon arriving at the Dallas-Fort Worth airport, expecting partly cloudy skies and 74°F weather, contractors attending the Air Conditioning Contractors of America (ACCA) 41st Annual Convention and Indoor Air Expo were not too disappointed.
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Murphy's Law: The NEWS in Ft. Worth

February 24, 2009
Where does The NEWS go in the wintertime? Someplace warm, and as often as possible. I love the four seasons of the great white North, but there comes a time when a little warmth and sunshine does a body good.
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ACCA Fights for Members

February 23, 2009
Air Conditioning Contractors of America (ACCA) is a group of over 4,000 air conditioning contractors who work together to improve the industry and promote good practices. The association shares one common goal: to make the HVACR industry, and every professional contracting business, more successful.
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Expo Packed Despite Economy

February 16, 2009
The 2009 International Air-Conditioning, Heating, Refrigerating Exposition (AHR Expo) attracted more than 54,000 people from all facets of the industry. According to Clay Stevens, president of International Exposition Co., which produces and manages the show, “approximately 35,000 visitors attended the event, not including the 19,000 people who staffed 1,911 exhibits.”
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