The five-day basic training program, held in late September, highlighted the resources available to distributors and dealers who represent the York brand of HVAC equipment manufactured by Johnson Controls. The 26 TMs who attended the event enjoyed a variety of presentations during the week, including remarks by Tom Huntington, vice president and general manager, Unitary Products, Building Efficiency for Johnson Controls, and Gary Elekes, professional business trainer and faculty member with York Business Training University (BTU).

"It's critical that territory managers understand the dealer-level business and marketing programs available from Johnson Controls," said Matt Peterson, vice president, sales and marketing, Unitary Products for Johnson Controls. "We want them to become experts at explaining these programs to dealers. Ultimately, we want territory managers to be able to focus on consultative selling, helping dealers plan for and achieve success in their businesses."

Jeff Price, territory manager with Empire Gas & Electric Co., Denver, earned the highest combined quiz and final exam scores among the territory managers who attended the camp and received a $500 gift card from Best Buy. First runner-up Andrew Meikle, territory manager with the York Toronto branch, received an iPod® Nano. Each day of the camp, instructors rewarded individual test performances with $50 gift cards.

Pictured above from left to right are Andy Armstrong, senior director of marketing – North America, Unitary Products for Johnson Controls, Meikle, Price, and Brenda Keith, marketing specialist, Unitary Products for Johnson Controls.

Johnson Controls will offer a second Basic TM Boot Camp for York territory managers Dec. 3-8.

For more information, visit www.yorkupg.com.

Publication date: 11/27/2006