ARLINGTON, Va. - An hour-long Webinar titled, “Increasing Your Sales – How Certified Techs Grow Your Bottom Line” will take place on April 22, 1 p.m. EDT. North American Technician Excellence (NATE) and HVACReducation.net are taking steps to drive leads to contractors with better-trained and certified technicians. Find out how to get more leads and make more money during this Webinar.

The NEWS will moderate the discussion featuring an award-winning contractor, and representatives from NATE and HVACReducation.net. Event moderator, Mike Murphy, editor-in-chief of The NEWS; Rich Morgan, president/CEO of Magic Touch Mechanical, Mesa, Ariz.; Rex Boynton, NATE president; Pat Lampel, NATE chief marketing officer; and Chris Compton, HVACReducation.net CEO will be on hand to help the audience learn how to take steps to boost the bottom line.

During this learning opportunity, contractors will learn about the advantages of hiring certified technicians, including higher billing efficiency, and greater customer satisfaction. Attendees will also discover what training programs, including online assessments and a personal education plan, are available to help get technicians certified.

The event will be archived for 12 months for your viewing, but you must register prior to April 22.

Attendees can submit questions during the Webinar, which will be answered by the panelists. Morgan’s company has taken full advantage of certification and has implemented a training and certification process that he will share with the attending audience.

Register at http://webinars.achrnews.com.

Publication date: 03/30/2009