Editors Blog

Kyle Gargaro is Editor-in-Chief. Email him at kylegargaro@achrnews.com.


Gargaro's World: Hot Moms and Air Conditioning Fights

June 22, 2009

Cleaning out the archives this morning:

• Goettl Air Conditioning in Phoenix has found an interesting way to market their business this hot season. The business has partnered with a local radio station to find the four hottest moms in the area. Goettl will then provide them with a new a/c unit.

Mix 96.9 listeners were invited to nominate a mother they feel deserved a new air conditioning unit by uploading a picture of her onto the station’s Website, www.mix969.com. I enjoy how the nominating process involves only a pic. Voting takes place through June 26.

You can view the pics and vote (for marketing research only, I am sure) at the Website. I might have to head down to Phoenix to make sure we properly cover this story. As of press time, Rosie O’Donnell’s picture had not been submitted.

• And here is yet another reason why contractors need to sell zoning. According to the Stuart News, a disagreement about the temperature setting of the air conditioning landed a woman in jail. At that point, I guess Shirley Guerrier was at the mercy of whoever controls the temp at the St. Lucie County jail.

According to the report, Guerrier’s son-in-law came home late at night and complained that the a/c had been turned down. An argument started and the woman “lunged at him, scratching his head and chest and knocking him to the ground.”

Now, all that unpleasant behavior could have been avoided if the household had zoning and each person was able to decide what temperature they are most comfortable at.

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