Having been involved in advertising and marketing in the HVAC industry for more than 20 years, it’s been interesting to see the changes that have taken place. Because of these changes, new approaches are required for today’s contractor to be successful. Here are some new twists on some old advertising ideas.
The manufacturers creating new HVAC technologies are teaching others all about it.
Podcasts
Kara Saul Rinaldi, executive director with the National Home Performance Council (NHPC) introduces the NHPC and discusses a recently released white paper focused on properly developing the home-performance industry.
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