South / Regional Reports

South Carolina Manufacturer Launches Product Configurator

April 13, 2002
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GREENVILLE, SC — Rockwell Automation has announced the launch of its Industrial Product Configurator application on, the company’s business-to-business e-commerce site. The application makes it possible for customers to perform online configuration and ordering of a range of Reliance Electric™ motors and Dodge® Qauntis® gearmotors and reducers.

Traditionally, product selection has been accomplished through the use of a printed catalog that lists a variety of products along with their basic operating ranges and features. A user reviews the catalog and then selects a product with operational capabilities that most closely match the application requirements. Or, a user may contact a consultant or supplier to have this function fulfilled.

Now, with the product configurator, users can provide the desired inputs and receive a customized product solution.

Publication date: 04/15/2002

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