Luxaire Helps Make Wish Come True

April 11, 2003
/ Print / Reprints /
/ Text Size+
Amber, a Make-A-Wish recipient, shows off her newly redecorated bedroom to Mark Ritz, Luxaire marketing manager.
NORMAN, Okla. — Luxaire® Heating and Air Conditioning and the Make-A-Wish Foundation® have partnered to help grant the wish of a 7-year-old girl in Tuttle, Okla.

Amber, who has B-Cell Leukemia, came home from school recently to a surprise pizza party and a newly redecorated bedroom. Air Products Supply, an Oklahoma City-based Luxaire distributor, and the local Make-A-Wish chapter redecorated her room with new furniture, bedding, window treatments, and accessories. In addition, Mark Ritz, Luxaire marketing manager, and Brenda Keith, Luxaire indoor product specialist, presented Amber and her sisters with gift bags.

Air Products Supply enlisted the support of three of their dealers, local businesses, and the Oklahoma Redhawks minor league baseball organization to raise more than $5,000 to help grant Amber’s wish. The fundraising efforts began June 15, 2002, with an opportunity for consumers to win a Luxaire Home Comfort System. Local businesses accepted donations to the Make-A-Wish Foundation, and last summer the Redhawks organization worked with Luxaire to organize a variety of fundraisers for a Luxaire/Make-A-Wish day at the ballpark.

Luxaire embarked on a three-year partnership with the Make-A-Wish Foundation last year. As a corporate sponsor, Luxaire donates a portion of every sale of its products toward the company’s minimum annual contribution of $250,000 to the Make-A-Wish Foundation. In addition, dollars raised by the company’s sales efforts will support local Make-A-Wish chapters located in dealers’ markets.

Last year the organization’s dealer network raised $22,000, which increased Luxaire’s annual donation to $272,000.

Publication date: 04/14/2003

Did you enjoy this article? Click here to subscribe to The NEWS Magazine

You must login or register in order to post a comment.



Image Galleries

2014 Energy Efficiency Forum

Highlights from the 25th annual Energy Efficiency Forum in Washington, D.C.


NEWSMakers: Mark Satterfield

Mark Satterfield, founder and CEO of Gentle Rain Marketing Inc. and author of “The One Week Marketing Plan” talks about his book and the importance of HVAC blogging. Posted on Sept. 19.

More Podcasts


NEWS 09-15-14 cover

2014 September 15

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe

Venting R-22

The NEWS reported that a man received prison time for venting R-22. Should EPA step up enforcement?
View Results Poll Archive


2014 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research


Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Magazine image
Register today for complete access to Get full access to the latest features, Extra Edition, and more.


facebook icontwitter iconyoutube iconLinkedIn i con