Breaking News

July 31, 2009: Danfoss Turbocor Restructures Its Retrofit Market Segment

TALLAHASSEE, Fla. - As part of a strategic assessment for market growth and expansion over the next three years, Danfoss Turbocor Compressors (DTC) has implemented a restructuring of its retrofit market segment. According to the company, this restructuring introduces a new approach to better serve customers by establishing prequalified Retrofit Solution Providers (RSPs), who will become the primary channels for the distribution and application of Danfoss Turbocor Compressors.

The RSPs include original equipment manufacturers (OEMs) that will market their own retrofit applications, as well as OEMs who will work with independent retrofit contractors qualified by DTC.

There are currently two prequalified RSPs through which DTC will exclusively sell products to expand the retrofit market within North America: Smardt Retrofit Solutions Inc., Dorval, Quebec, and MagLev™ Retrofit Solutions, Sparta, Wis. These RSPs will be responsible for administering support and service to the existing base of retrofit contractors, as well as enlisting and recruiting new retrofit contractors to serve the marketplace.

“DTC believes this approach will provide a continued opportunity for growth and expansion of the retrofit market as these RSPs can provide a complete systems solution and technical support, from application right through to after sales and service,” said Uwe Seemann, chief sales and marketing officer for Danfoss Turbocor Compressors.

Each contractor will have the opportunity to work through one of the RSPs to market and sell retrofit solutions using Danfoss Turbocor Compressors trademarks and product literature. DTC will continue to promote retrofit applications on its Website, as well as marketing information directed through one of the RSPs.

For more information, visit www.danfossturbocor.com.

Publication date: 07/27/2009
You must register or login in order to post comments.

Multimedia

Videos

Image Galleries

Podcasts

NEWSMakers: Greg McAfee

Kyle Gargaro talks with contractor Greg McAfee, owner of McAfee Heating and Air Conditioning and author of It’s My Your Dream: Eight Elements to Guide Your Successful Business. www.gregmcafee.com

More Podcasts

THE MAGAZINE

ACHRNEWS

NEWS 020612 cover

2012 February 6

Check out the weekly edition of The NEWS today!

TABLE OF CONTENTS SUBSCRIBE

Homeowners who buy online

What do you do with homeowners who buy their HVAC equipment online and want you (the contractor) to install it?
See Poll Results Poll Archive

HVACR INDUSTRY STORE

prof-reference-master-ed-2.gif
DEWALT HVAC/R Professional Reference Master Edition

With more than 500 pages of extensive information on such important topics as refrigeration systems, piping, ductwork, motors, compressors, fans, pumps and more, this "answer book" is one of the most complete HVAC/R professional references available.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

The NEWS AHR EXPO PAGE

AHR Expo Message Board Graphic

The NEWS’ AHR Expo page is providing comprehensive coverage of the 2012 AHR Expo, before, during, and after the show. Check out our Daily Reports highlighting the events and announcements from the show in Chicago. Click here for total coverage.

STAY CONNECTED

Facebook Twitter  Linkedin