HVAC Breaking News

Feb. 6, 2009: NATE Launches New Consumer Website

February 6, 2009
/ Print / Reprints /
ShareMore
/ Text Size+

ARLINGTON, Va. - North American Technician Excellence (NATE) announced that it has launched its new consumer Website at www.hvacradvice.com. According to NATE, the new site is part of an extensive online marketing program designed to attract consumers through helpful and informative content, while raising awareness of NATE and the value of certification. Dedicated sections address frequently asked questions about heating and cooling needs and provide homeowners with resources related to installation and maintenance.

The site also features NATE’s Consumer Contractor Connection (C3), a locator directing consumers to the nearest residential and/or light commercial HVACR contractor that employs a high percentage of NATE-certified technicians. A local map pinpoints Quality Circle Contractors (those with 80 percent or more certified technicians) and Recommended Contractors (those with at least 50 percent certified technicians), connecting consumers to NATE-certified contractors with a simple click.

“Although the new site is designed with the consumer in mind,” said Rex Boynton, president of NATE, “it also rewards contractors that employ NATE-certified technicians. Every page on the site provides visitors to the site the opportunity to locate the very best contractors in their area - those who acknowledge the value of NATE certification - increasing the number of qualified leads those contractors receive and helping to boost their sales.”

Contractors listed on the Website as part of the C3 referral service can provide specific information about their company, including a brief overview, contact information (address, Website, and phone number), and a list of available services and products, all free of charge.

The Website uses interactive content and informational resources to educate consumers on the benefits of hiring a contractor that employs NATE-certified technicians. It also provides consumers with the opportunity to recommend the Website to potential customers.

Contractors who would like to update their C3 listing should click on the “Consumer Contractor Connection” link on the NATE Website at www.natex.org.

Publication date: 02/02/2009

Did you enjoy this article? Click here to subscribe to The NEWS Magazine

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

2014 ACI Home Performance Conference

The 2014 ACI National Home Performance Conference & Trade Show was held in Detroit.

Podcasts

NEWSMakers: Doug Dougherty

Doug Dougherty, president and CEO of the Geothermal Exchange Organization (GEO) joins the program to discuss the latest happenings with GEO, including the drive to get included in state and federal definitions of renewable energy, plus the future of geothermal.  Posted on July 25.

More Podcasts

ACHRNEWS

NEWS 07-21-14 cover

2014 July 21

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe

R-22 PHASEOUT POLL

Some in the industry are calling for the EPA to halt production of R-22 as of 2015. What do you think?
View Results Poll Archive

HVACR INDUSTRY STORE

plumbing-hvac.gif
2014 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research

 

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

DON'T MISS A THING

Magazine image
 
Register today for complete access to ACHRNews.com. Get full access to the latest features, Extra Edition, and more.

STAY CONNECTED

facebook icontwitter iconyoutube iconLinkedIn i con