Century A/C Supply Wins AMA Award

August 24, 2009
/ Print / Reprints /
/ Text Size+
Staff members of Century A/C Supply, Houston, accepted a Crystal Award for its Route 35 marketing campaign: (back row) Rina Perez, Jess Mattox, Billy Griffin, Renata Kingsbury, and Brent Simpson; and (front row) Lindsay Dalmolin, Lori Littlepage, and Chuck Littlepage.

HOUSTON - The American Marketing Association (AMA) presented Century A/C Supply with the Crystal Award for its Route 35 marketing campaign. The award was entered in the “Maverick” category and recognized for its unique approach in reaching all customer segments with a Harley Davidson inspired message.

The Route 35 campaign celebrated Century’s 35th year in business, and encompassed multiple programs including on-site promotions, a consumer-style scratch-off sweepstakes and Bingo game designed to each give away a Harley Davidson motorcycle, and a “Bigger and Badder” tradeshow event to celebrate the culmination of Route 35. According to AMA, this award program recognizes real results. This was the chapter’s 23rd annual celebration of Houston marketing programs that exhibited marketing mastery through successful campaigns.

Publication date: 08/24/2009

Did you enjoy this article? Click here to subscribe to The NEWS Magazine

You must login or register in order to post a comment.



Image Galleries

2014 MCAA Annual Convention

Scenes from the 2014 MCAA Annual Convention in Scottsdale, Ariz.


Kyle Gargaro, editor-in-chief of The NEWS, hosted the 2014 ACCA CEO Forum. At the event, six well-known, highly respected company executives, Gary Michel, Ingersoll Rand/Trane; Chris Nelson, Carrier Corp.; Chris Peel, Rheem Mfg. Co.; Rod Rushing, Johnson Controls; Brent Schroeder, Emerson Climate Technologies; and Doug Young, Lennox; provided individual industry outlooks and fielded questions directly from attending contractors. Listen to the entire event on the NEWSMakers podcast. Posted on April 14.

More Podcasts



NEWS 04-14-14 cover

2014 April 14

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe


Which statement on service calls best applies to your business?
View Results Poll Archive


2014 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research


Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Magazine image
Register today for complete access to Get full access to the latest features, Extra Edition, and more.


facebook icontwitter iconyoutube iconLinkedIn i con