Not to sound like a stereotypical female, but why don’t we talk like we used to when land lines and fax machines were the primary modes of communication? Was it something I said or didn’t say? Is there another magazine? Is it because I use new technology to communicate with you?

I blog, Facebook, Twitter, and text, but you are still rather quiet on HVACR matters. Just because I am working with new technology doesn’t mean I don’t still want to talk to you. In fact, I am rather socially inclined. I want to hear what you have to say about legislation, installation, ductwork, refrigerant phaseouts, etc. I want to hear your side of the story, even if it is to tell me off or just to agree with me.

And I am not the only one wanting to hear from you, the reader. The NEWS has six other bloggers, a Facebook page, a group on Facebook, Mike Murphy’s Twitter following, calls for information on our microsites, and countless polls and surveys laced throughout www.achrnews.com. We are working hard to implement new technology to improve the quality and the quantity of our communication with you.

I still answer my phone and the fax machine continues to work, but I am hoping someday soon my readers will become a little more socially inclined.