BALTIMORE - Danfoss introduced a new incentive program targeting air conditioning contractors. The Danfoss “Get Hooked” contest is part of the company’s incentive plan to encourage dealer and distributor participation and stimulate sales of the Universal TR6 thermostatic expansion valve (TXV). The Universal TR6 allows homeowners to increase the efficiency of older air-conditioners and heat pumps and reduce energy costs.

The contest will run through the third quarter of 2007. Every Universal TR6 product purchased will have an entry form inside. Contractors who fill out the entry form and return it by mail will be entered into a database and receive a Danfoss camouflage hat. A drawing will be held at the end of the contest and one grand prizewinner will receive a Tracker Bass boat. Danfoss will also give away 100 runner-up prizes of $50 Bass Pro gift cards.

For more information, visit www.danfoss.com/North_America.

Publication date: 05/07/2007