East / Regional Reports

Boston Family Wins $15,000 Home Comfort Makeover

February 16, 2009
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Giveaway winner Donna Cohen and Comfort Air Systems technician Vinny Eng pose next to Cohen’s new American Standard air conditioning unit. (Click on the image for an enlarged view.)

TYLER, Texas - Not only is Donna Cohen’s Pembroke, Mass., home more comfortable, but her family will be breathing easier thanks to a home comfort online giveaway. As the winner, Cohen received a new heating and cooling system including an American Standard AccuClean whole-home air filtration system, which was installed in December 2008 by independent contractor Comfort Air Systems of Framingham, Mass., with support from authorized distributor S.G. Torrice.

“The folks from Comfort Air were true professionals who took the time to make sure everything was done right, and we were very happy with the entire installation process,” said Cohen.

The online giveaway was a part of American Standard Heating & Air Conditioning’s first-ever, word-of-mouth campaign that targeted mothers in the Boston area. Moms were invited to visit a special Website (www.momcentral.com/american-standard-heating-air-conditioning/american-standard-heating-air-conditioning/) to learn more about combating asthma, allergies, and flu, among other topics.

The site also provided home comfort tips from lifestyle expert and American Standard Heating & Air Conditioning spokesperson Hannah Keeley. The totalmom.com founder also provided an online chat room for local moms to share and discuss their own home comfort solutions.

Cohen was selected at random, among all the moms who registered online for the home comfort giveaway, to receive the grand prize that included $15,000 worth of the manufacturer’s HVAC and IAQ equipment. The giveaway was designed to help Boston-area families make their homes cleaner and more comfortable.

For more information, visit www.trane.com, www.americanstandardair.com, and www.ingersollrand.com.

Publication date: 02/16/2009

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