What's New

UnderstandingMarketing.com: Public Relations E-book

June 8, 2009
/ Print / Reprints /
/ Text Size+

The PR Toolkit™ is an e-book that helps smaller companies generate their own public relations tactics to increase sales and profits. Serving as an all-in-one DIY resource, the PR Toolkit shows the small business owner how to identify creative angles and topics for stories, write a press release, develop e-mail pitches that get reporters’ attention, and build useful and lasting relationships with reporters. It also includes free resources for getting a press release published in search engines and on news wires, and how to get stories placed for business publicity. Small businesses also can learn how to use social media like Twitter and Facebook for national publicity.

UnderstandingMarketing.com, Attn: John Sternal; 954-533-5566; jsternal@understandingmarketing.com

eProduct 187

Did you enjoy this article? Click here to subscribe to The NEWS Magazine

You must login or register in order to post a comment.



Image Galleries

2014 Energy Efficiency Forum

Highlights from the 25th annual Energy Efficiency Forum in Washington, D.C.


NEWSMakers: Jeremy Begley

Jeremy Begley, home-performance specialist and Web and social media manager with National Heating and Air Conditioning Co. in Cincinnati discusses how and why you should add home-performance philosophies to your contracting repertoire. Posted on Sept. 12.

More Podcasts


NEWS 09-15-14 cover

2014 September 15

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe

Venting R-22

The NEWS reported that a man received prison time for venting R-22. Should EPA step up enforcement?
View Results Poll Archive


2014 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research


Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Magazine image
Register today for complete access to ACHRNews.com. Get full access to the latest features, Extra Edition, and more.


facebook icontwitter iconyoutube iconLinkedIn i con