Prediction: First Quarter Increase

October 5, 2009
/ Print / Reprints /
/ Text Size+

After surveying more than 1,000 manufacturers, the International Air-Conditioning, Heating, Refrigerating Exposition (AHR Expo) found that 70 percent of the respondents were expecting a stronger economy come the first quarter of 2010. The survey numbers offered a partial explanation to the expected increase. Sixty-nine percent of the AHR Expo exhibitors responding to the survey believe their customers have been delaying purchases of the new products creating pent-up demand. Seventy-two percent think this pent-up demand may come to fruition in the first quarter of 2010.

“Value has become the watchword of the day,” explained Steve Yurek, president of the Air-Conditioning, Heating, and Refrigeration Institute (AHRI). “As consumers have less money to spend, they are looking for the best value for their dollar.”

In predicting sales increases for the first quarter, 24 percent of respondents expected sales to increase over 10 percent and 30 percent expected them to increase 5-10 percent. Close to 25 percent of respondents expect a smaller first quarter increase between 1-4 percent. According to the survey, less than 5 percent of respondents predicted a decline in first-quarter sales.

“The timing of the 2010 AHR Expo should be very beneficial to the HVACR industry, in so far as it coincides with a significant revival in the demand for equipment, systems, components and services,” said Clay Stevens, president of International Exposition Co., AHR Expo organizer. “We are expecting thousands and thousands of industry professionals from around the world to converge on Orlando in January to find the newest and most efficient products available.”

Taking place in Orlando, Fla., Jan. 25-27, the 2010 AHR Expo will feature more than 1,600 exhibitors showcasing hundreds of new products to over 45,000 attendees and exhibitor personnel from nearly 100 countries. So far, show exhibitors have reserved over 310,000 net square feet of exhibit space.

“The best value [for products] might not be the least expensive, and attending the expo can help those who install HVACR products identify products or groups of products that can provide the best value for consumers,” noted Yurek. “The ability to speak one-on-one with manufacturers all in one place makes the expo itself a great value.”

For more information, visit

Publication date: 10/05/2009

Did you enjoy this article? Click here to subscribe to The NEWS Magazine

You must login or register in order to post a comment.



Image Galleries

2014 MCAA Annual Convention

Scenes from the 2014 MCAA Annual Convention in Scottsdale, Ariz.


NEWSmakers: Julian Scadden

Training is an ongoing process. Julian will discuss how you can generate maximum return on time and energy invested training by following a three part process. Listen to this podcast to get expert tips on training, tracking and follow up. 

More Podcasts



NEWS 04-14-14 cover

2014 April 14

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe


Which statement on service calls best applies to your business?
View Results Poll Archive


2014 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research


Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Magazine image
Register today for complete access to Get full access to the latest features, Extra Edition, and more.


facebook icontwitter iconyoutube iconLinkedIn i con