If you have ever used a layaway plan to purchase merchandise, raise your hand. I knew it. There are a lot of you out there just like me.
I still use it once in a while to put Christmas gifts in a safe place until I am ready to purchase them. I did a lot of layaway purchases for toys and games when the kids were young.
The fact is, buying via layaway remains a viable option for many consumers. If you don’t need something right now but you know you will need it in the next few months, lay it away. That way you know you will get exactly what you need when you need it, especially if the item is very popular (remember Tickle Me Elmo?).
Let’s say your customer is planning to purchase a replacement HVAC system next year because they don’t have the money right now, are in the remodeling stage, or just figure the old system still has 365 days of life left in it. What is stopping them from putting a down payment on it and making monthly payments for 6-12 months until they are ready for installation?
You can put their monthly payments in escrow or simply use that money for cash flow if needed. You have a guaranteed customer next year, and if you treat them right and they like the layaway plan, you may get some referral customers, too.
It’s win-win for you and your customers — so what are the drawbacks? Inventory space? Regulations? No accounting method? Bah, go for it.
John R.Hall Business Editor. E-mail him at johnhall@achrnews.com.
I have done hvac layaway for years in my company and decided in 2005 to start pemril llc, a company that allows me to devote my full time to teaching other HVAC contractors how to do hvac layaway. Visit PEMRIL.COM
Thank You, Dave
Title: Layaway for HVAC By: Gloria Fultz Posted: October 14, 2008 9:56 AM
I think this is a good idea, not just for regular HVAC, but for solar systems and all home performance services (air sealing, insulation, etc.) With tight credit right now, this is a way for people to put their limited funding into something that will save energy and money in the future. Of course, a low interest financing option would be another way for customers to pay over time.
Title: layaway By: Lori Posted: October 13, 2008 9:24 PM
Can you send me your process on how this layaway works for HVAC equipment?
msideplumbing@aol.com
Thanks
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By: pemril,LLC
Posted: December 8, 2008 9:04 PM
Thank You, Dave
By: Gloria Fultz
Posted: October 14, 2008 9:56 AM
By: Lori
Posted: October 13, 2008 9:24 PM
msideplumbing@aol.com
Thanks