Santiago Martin has been named head of Danfoss Drives for the Americas region.

In this role, Martin will be responsible for leading business in the United States, Canada and Latin America, and will serve as part of the company’s management team in North America.

“We’re very pleased to welcome Santiago to this new position within Danfoss,” said John Galyen, president of Danfoss North America. “Variable speed drives continue to play an increasingly important role in the control of motor, fan, pump and gear applications across a variety of industry sectors. This technology is becoming more integrated as part of an overall pursuit of reliability, performance optimization and energy efficiency. Santiago brings tremendous leadership and expertise that we believe will strengthen our ability to help customers tackle these challenges, meet industry demands and look toward high-performance innovations.”

Martin previously served as vice president of Danfoss Drives in Latin America, where he was responsible for sales, marketing and service. He joined Danfoss as part of the company’s merger with Vacon, where he spent seven years in various leadership positions, such as managing director and vice president.

“I’m excited to lead this dedicated team,” Martin said. “As the second largest (air-conditioning) drives manufacturer globally, Danfoss has a broad portfolio and deep application expertise to help our customers and channel partners achieve best-in-class performance and reliability in a variety of energy-intensive and high-performance industries.”