The GripLine tape measure from Swanson Tool Co. features a patented rotating tip that is specifically designed to hold rounded edges up to 2 inches in diameter, such as metal conduit, rebar, PVC and black iron pipe. With the ability to catch, hold and measure multiple types of materials, the new GripLine tape is ideal for plumbers, electricians, builders and other contractors, the company says. The double-sided, high-visibility blade and pivoting tip allows contractors to catch surfaces not only from above and below the tape, but also from the side.

With the 360-degree hooking capability, this new tip design gives contractors maximum control when drawing the tape against an object, making the tape feel more like an extension of their arm than a hand tool, the company says. The new Savage GripLine tapes will be available nationwide in three lengths: 16 feet, 25 feet and 30 feet.