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What Is Globalization?

By Mike Murphy
March 29, 2010

Some of you must wonder what global business really means to people in Wooster, Ohio, or Paducah, Ky. - and, does it really play in Peoria? So, when I found this little tidbit, I had to share:

Question: What is the truest definition of globalization?

Answer: Princess Diana’s death.

Question: Why?

Answer: An English princess with an Egyptian boyfriend crashes in a French tunnel, driving a German car with a Dutch engine, driven by a Belgian who was drunk on Scottish whisky, followed closely by Italian paparazzi, on Japanese motorcycles; treated by an American doctor, using Brazilian medicines.

This is sent to you by a wannabe Irishman, using American Bill Gates’ technology, and you’re probably reading this on your computer, that uses Taiwanese chips, and a Korean monitor, assembled by Bangladeshi workers in a Singapore plant, transported by Indian truck drivers, hijacked by Indonesians, unloaded by Sicilian longshoremen, and trucked to you by illegal aliens.

That, my friends, is globalization in a broad sense.

In HVAC, globalization isn’t quite as convoluted, but there are a few parallels. For instance, did you know that most manufacturers use many of the same components? Not a big surprise, one of the largest compressor manufacturing companies happens to cover a lot of ground.

The private labeling craze among many contractors is not the only behind-the-scenes assembly going on. Some lesser-known HVAC manufacturing companies such as Morrison Products make a lot of blowers for a lot of furnaces, Heatcraft builds a lot of coils, and, I wonder where all those thermostats are coming from?

It’s a great big world out there, but it’s always getting smaller.

Share This Story

Mike murphy

Mike Murphy has more than 30 years’ experience in HVACR manufacturing, product development, marketing, sales, and publishing. Murphy holds a bachelor's degree in Business Administration & Marketing.

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