Fujitsu General America hired Joe Vincenti as director of sales for VRF products. Vincenti will lead the sales efforts of Fujitsu Airstage VRF systems throughout North America by managing a team of sales engineers while also building strategies for short and long-term initiatives to improve product sales and market share.

With more than 25 years of experience in sales, marketing, and engineering in the HVAC industry, Vincenti has held several high-level positions including national director of sales and commercial sales manager at other major mini-split/VRF manufacturers.

Vincenti has an MBA from Pepperdine University in Malibu, CA, and a degree in mechanical engineering from Washington State University in Pullman, WA.

“We look forward to Joe’s leadership, and to the continued growth of our VRF business in North America under his guidance,” said Andy Armstrong, Fujitsu’s VP of sales and marketing. “Joe’s proven track record of business growth through successful sales and marketing programs will help support Fujitsu General’s short and long-term growth strategies.”