I’d like to begin with a big shout-out to noted philosopher Mr. Michael “Iron Mike” Tyson, who once said, “Everyone has a plan, ’til they get punched in the mouth.”
That made me think about what life was like before the Great Recession. I think about so many of my friends in the business who depended solely on word-of-mouth advertising to get work. They’re talented and were never worried about where that next job would come from. They’d just finish one and then go home and wait for the phone to ring. And it always did! Until it didn’t.