By now, as a contractor, you should already have a website to promote your business. If not, stop what you are doing and immediately create one. It is the only 24-hours, 7-days-a-week, 365-days- a-year way for you to market yourself. The purpose of this article is not to convince you to get a website, since that is a requirement, but to understand the purpose of your website.
For some people, they get a website because they are told to get one. For others, they feel they need to show off their work and display a picture of themselves. The nature of a contracting website grants many purposes. It allows you to present a professional image, show off your work and references, keep customers engaged, facilitate contacts, and announce your existence to new prospects through search engines.