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    <title>Guest Column</title>
    <description>HVAC experts weigh in.</description>
    <link>https://www.achrnews.com/rss/4971</link>
    <language>en-us</language>
    <item>
      <title>Why Oversized HVAC Systems Undermine Electrification Goals  </title>
      <description>As electrification continues to evolve, attention to system sizing remains an important component of performance-focused HVAC design.</description>
      <content:encoded>
        <![CDATA[<p>As electrification continues to evolve, attention to system sizing remains an important component of performance-focused HVAC design.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166420</guid>
      <pubDate>Sat, 11 Jul 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166420-why-oversized-hvac-systems-undermine-electrification-goals</link>
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    </item>
    <item>
      <title>The Future of the Trades Starts With Today’s Decisions </title>
      <description>The trades offer an incredible career path. But we’re not the ones who need convincing: It’s future employees.</description>
      <content:encoded>
        <![CDATA[<p>The trades offer an incredible career path. But we’re not the ones who need convincing: It’s future employees.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166388</guid>
      <pubDate>Sun, 05 Jul 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166388-the-future-of-the-trades-starts-with-todays-decisions</link>
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    </item>
    <item>
      <title>The Competitive Advantage Isn’t Just HVAC Technical Expertise </title>
      <description>Technical expertise matters, but trust is what builds loyal customers. Here’s why communication and empathy should be part of every technician's training.</description>
      <content:encoded>
        <![CDATA[<p>Technical expertise matters, but trust is what builds loyal customers. Here’s why communication and empathy should be part of every technician's training.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166390</guid>
      <pubDate>Sat, 04 Jul 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166390-the-competitive-advantage-isnt-just-hvac-technical-expertise</link>
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    </item>
    <item>
      <title>Beyond Cash Flow: Financing Strategies for HVAC Owners </title>
      <description>The HVAC industry has its own distinct characteristics compared to other trades, and this is especially evident in the financing landscape.</description>
      <content:encoded>
        <![CDATA[<p>The HVAC industry has its own distinct characteristics compared to other trades, and this is especially evident in the financing landscape.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166371</guid>
      <pubDate>Sun, 28 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166371-beyond-cash-flow-financing-strategies-for-hvac-owners</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/26/HVAC-_Financing.webp?t=1782487296" type="image/jpeg" length="171667"/>
    </item>
    <item>
      <title>The Thermostat Evolution: From Basic Control to Intelligent Comfort </title>
      <description>Once simple temperature controls, today’s thermostats are becoming intelligent home comfort hubs powered by data, connectivity, and automation.</description>
      <content:encoded>
        <![CDATA[<p>Once simple temperature controls, today’s thermostats are becoming intelligent home comfort hubs powered by data, connectivity, and automation.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166369</guid>
      <pubDate>Sat, 27 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166369-the-thermostat-evolution-from-basic-control-to-intelligent-comfort</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/26/Old-School-Thermostat.webp?t=1782486671" type="image/jpeg" length="183874"/>
    </item>
    <item>
      <title>Customer Service Is Not Dead: How an R.E. Michel Sales Representative Saved the Day </title>
      <description>With drywall crews scheduled and a tight deadline looming, a missing 200 feet of PEX tubing could have derailed a major project.</description>
      <content:encoded>
        <![CDATA[<p>With drywall crews scheduled and a tight deadline looming, a missing 200 feet of PEX tubing could have derailed a major project.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166353</guid>
      <pubDate>Fri, 26 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166353-customer-service-is-not-dead-how-an-re-michel-sales-representative-saved-the-day</link>
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    </item>
    <item>
      <title>The HVAC Technician’s Introduction to Air Cleaning Technology </title>
      <description>Properly selected and maintained furnace filters can help reduce airborne pollutants and support healthier indoor environments.</description>
      <content:encoded>
        <![CDATA[<p>Properly selected and maintained furnace filters can help reduce airborne pollutants and support healthier indoor environments.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166352</guid>
      <pubDate>Thu, 25 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166352-the-hvac-technicians-introduction-to-air-cleaning-technology</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/24/HVAC-Air-IAQ-Filters.webp?t=1782308447" type="image/jpeg" length="174402"/>
    </item>
    <item>
      <title>4 Myths About Getting Into HVAC </title>
      <description>The biggest challenges in HVAC aren't always technical. Here's a look at 4 myths that can affect confidence, career decisions, and day-to-day life in the trade.</description>
      <content:encoded>
        <![CDATA[<p>The biggest challenges in HVAC aren't always technical. Here's a look at 4 myths that can affect confidence, career decisions, and day-to-day life in the trade.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166328</guid>
      <pubDate>Mon, 22 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166328-4-myths-about-getting-into-hvac</link>
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    </item>
    <item>
      <title>Heat Pump Hype to Hands-On Reality: The HVAC Skills Gap Contractors Can’t Ignore </title>
      <description>As heat pumps and other advanced systems become more common, the gap between what’s possible and what’s practical will depend largely on workforce readiness.</description>
      <content:encoded>
        <![CDATA[<p>As heat pumps and other advanced systems become more common, the gap between what’s possible and what’s practical will depend largely on workforce readiness.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166338</guid>
      <pubDate>Sun, 21 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166338-heat-pump-hype-to-hands-on-reality-the-hvac-skills-gap-contractors-cant-ignore</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/17/heat-pump-technician.webp?t=1782600736" type="image/jpeg" length="238464"/>
    </item>
    <item>
      <title>The Hidden Cost of Skipping Commissioning </title>
      <description>The real cost of skipping commissioning isn't the price of a service call — it's the cumulative drag on building performance over the years.</description>
      <content:encoded>
        <![CDATA[<p>The real cost of skipping commissioning isn't the price of a service call — it's the cumulative drag on building performance over the years.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166337</guid>
      <pubDate>Sat, 20 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166337-the-hidden-cost-of-skipping-commissioning</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/17/commercial-hvac.webp?t=1781724945" type="image/jpeg" length="286124"/>
    </item>
    <item>
      <title>Scaling Service in a Technician Shortage </title>
      <description>Only about 20% of homeowners enroll in maintenance plans, but contractors who scale memberships with connected systems are turning retention into higher productivity and stronger valuations.</description>
      <content:encoded>
        <![CDATA[<p>Only about 20% of homeowners enroll in maintenance plans, but contractors who scale memberships with connected systems are turning retention into higher productivity and stronger valuations.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166316</guid>
      <pubDate>Sun, 14 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166316-scaling-service-in-a-technician-shortage</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/12/HVAC-technician-working.webp?t=1781279658" type="image/jpeg" length="219501"/>
    </item>
    <item>
      <title>The Hidden Threat to Your HVAC Business: Is Your Subcontractor Supply Chain Safe? </title>
      <description>With strict new EPA rules around the low-GWP transition, a single subcontractor’s expired certification or missing insurance form can trigger heavy fines or halt a job entirely.</description>
      <content:encoded>
        <![CDATA[<p>With strict new EPA rules around the low-GWP transition, a single subcontractor’s expired certification or missing insurance form can trigger heavy fines or halt a job entirely.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166314</guid>
      <pubDate>Sat, 13 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166314-the-hidden-threat-to-your-hvac-business-is-your-subcontractor-supply-chain-safe</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/12/gas-pipe-installation.webp?t=1781277352" type="image/jpeg" length="202907"/>
    </item>
    <item>
      <title>Missed Calls, Lost Jobs: Why HVAC Companies Are Adopting Voice AI Agents  </title>
      <description>Here’s how to get started with Voice AI, helping your business capture work that could otherwise go to competitors</description>
      <content:encoded>
        <![CDATA[<p>Here’s&nbsp;how&nbsp;to get started with&nbsp;Voice AI, helping&nbsp;your business&nbsp;capture work that&nbsp;could otherwise go to competitors&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166287</guid>
      <pubDate>Sun, 07 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166287-missed-calls-lost-jobs-why-hvac-companies-are-adopting-voice-ai-agents</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/05/call-center-operations.webp?t=1780677901" type="image/jpeg" length="153836"/>
    </item>
    <item>
      <title>Heat Pump Hype to Hands-On Reality: The HVAC Skills Gap Contractors Can’t Ignore </title>
      <description>As heat pumps and other advanced systems become more common, the gap between what’s possible and what’s practical will depend largely on workforce readiness.</description>
      <content:encoded>
        <![CDATA[<p>As heat pumps and other advanced systems become more common, the gap between what’s possible and what’s practical will depend largely on workforce readiness.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166286</guid>
      <pubDate>Sat, 06 Jun 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166286-heat-pump-hype-to-hands-on-reality-the-hvac-skills-gap-contractors-cant-ignore</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/05/heat-pump-training.webp?t=1780677329" type="image/jpeg" length="304897"/>
    </item>
    <item>
      <title>Could Today's HFC Relief Lead to Tomorrow's Refrigerant Shortages? </title>
      <description>Short-term relief or long-term disruption? Revised EPA refrigerant ruling introduces potential challenges for HVACR equipment supply chain.</description>
      <content:encoded>
        <![CDATA[<p>Short-term relief or long-term disruption? Revised EPA refrigerant ruling introduces potential challenges for HVACR equipment supply chain.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166270</guid>
      <pubDate>Tue, 02 Jun 2026 13:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166270-could-todays-hfc-relief-lead-to-tomorrows-refrigerant-shortages</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/02/grocery-store.webp?t=1780424422" type="image/jpeg" length="249856"/>
    </item>
    <item>
      <title>The Exit Landscape: Why Timing is Everything </title>
      <description>Selling a business is complex. It’s not just a transaction — it’s a life transition.</description>
      <content:encoded>
        <![CDATA[<p>Selling a business is complex. It’s not just a transaction — it’s a life transition.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166260</guid>
      <pubDate>Sun, 31 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166260-the-exit-landscape-why-timing-is-everything</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/06/01/hvac-technician-exit.webp?t=1780323411" type="image/jpeg" length="359387"/>
    </item>
    <item>
      <title>Save an Hour on Every Install: The Case for EIM + Smart Thermostats </title>
      <description>No contractor wants to discover mid-install that a quoted system upgrade requires opening walls or pulling new wires. EIM technology can help.</description>
      <content:encoded>
        <![CDATA[<p>No contractor wants to discover mid-install that a quoted system upgrade requires opening walls or pulling new wires. EIM technology can help.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166232</guid>
      <pubDate>Sun, 24 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166232-save-an-hour-on-every-install-the-case-for-eim-smart-thermostats</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/22/Copeland-Sensi.webp?t=1780925207" type="image/jpeg" length="303188"/>
    </item>
    <item>
      <title>How is AI Generative Search Impacting HVAC Companies in 2026?</title>
      <description>The rise of AI search does not mean HVAC websites are going away, but it does mean contractors need content that is easier for search engines and consumers to understand.</description>
      <content:encoded>
        <![CDATA[<p>The rise of AI search does not mean HVAC websites are going away, but it does mean contractors need content that is easier for search engines and consumers to understand.</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166230</guid>
      <pubDate>Sat, 23 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166230-how-is-ai-generative-search-impacting-hvac-companies-in-2026</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/22/Contractors-and-AI.webp?t=1779462207" type="image/jpeg" length="169286"/>
    </item>
    <item>
      <title>Love Your Numbers </title>
      <description>Your numbers reveal problems long before they show up in your bank account, and they give you the confidence to make tough business decisions with clarity.</description>
      <content:encoded>
        <![CDATA[<p>Your numbers reveal problems long before they show up in your bank account, and they give you the confidence to make tough business decisions with clarity.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166209</guid>
      <pubDate>Sun, 17 May 2026 07:00:18 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166209-love-your-numbers</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/15/customer-care.webp?t=1778873229" type="image/jpeg" length="191915"/>
    </item>
    <item>
      <title>3 Ways for HVAC Contractors to Drive Growth in 2026 </title>
      <description>BDR’s study showed that regularly reviewing financial statements and KPIs is closely tied to optimism, both about business growth and the broader economy.</description>
      <content:encoded>
        <![CDATA[<p>BDR’s study showed that regularly reviewing financial statements and KPIs is closely tied to optimism, both about business growth and the broader economy.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166210</guid>
      <pubDate>Sat, 16 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166210-3-ways-for-hvac-contractors-to-drive-growth-in-2026</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/15/company-growth.webp?t=1778876681" type="image/jpeg" length="304028"/>
    </item>
    <item>
      <title>How HVAC Contractors Can Reduce Fleet Downtime and Keep Technicians Productive </title>
      <description>Fleet downtime can cost HVAC contractors more than missed appointments — it can disrupt schedules, delay service, and cut into peak-season revenue.</description>
      <content:encoded>
        <![CDATA[<p>Fleet downtime can cost HVAC contractors more than missed appointments — it can disrupt schedules, delay service, and cut into peak-season revenue.</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166178</guid>
      <pubDate>Sun, 10 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166178-how-hvac-contractors-can-reduce-fleet-downtime-and-keep-technicians-productive</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/07/technician-downtime.webp?t=1778631913" type="image/jpeg" length="186625"/>
    </item>
    <item>
      <title>The Role of Non-Toxic Maintenance Chemicals in Food Service &amp; Refrigeration Environments </title>
      <description>Aggressive cleaners can introduce unnecessary risk when used around food prep areas or storage spaces.</description>
      <content:encoded>
        <![CDATA[<p>Aggressive cleaners can introduce unnecessary risk when used around food prep areas or storage spaces.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166176</guid>
      <pubDate>Sat, 09 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166176-the-role-of-non-toxic-maintenance-chemicals-in-food-service-and-refrigeration-environments</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/08/kitchen-hvac.webp?t=1778631913" type="image/jpeg" length="284730"/>
    </item>
    <item>
      <title>The Gap Between 4.0× and 10.93× Is Not a Size Story </title>
      <description>Higher revenue doesn’t guarantee a higher value. HVAC buyers are prioritizing margin quality, service mix, and risk over sheer size.</description>
      <content:encoded>
        <![CDATA[<p>Higher revenue doesn’t guarantee a higher value. HVAC buyers are prioritizing margin quality, service mix, and risk over sheer size.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166174</guid>
      <pubDate>Fri, 08 May 2026 13:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166174-the-gap-between-40-and-1093-is-not-a-size-story</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/07/commercial-hvac-contractor.webp?t=1778631913" type="image/jpeg" length="263499"/>
    </item>
    <item>
      <title>20 Surges a Day: The Hidden Risk Facing Inverter HVAC </title>
      <description>Your next compressor failure might start at the electrical panel.</description>
      <content:encoded>
        <![CDATA[<p>Your next compressor failure might start at the electrical panel.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166153</guid>
      <pubDate>Sun, 03 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166153-20-surges-a-day-the-hidden-risk-facing-inverter-hvac</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/01/surge-protection.webp?t=1779228216" type="image/jpeg" length="325457"/>
    </item>
    <item>
      <title>How to Keep Growth From Breaking the Business </title>
      <description>Preserving company culture during a season of growth requires leaders to remember what made the business successful in the first place.</description>
      <content:encoded>
        <![CDATA[<p>Preserving company culture during a season of growth requires leaders to remember what made the business successful in the first place.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166152</guid>
      <pubDate>Sat, 02 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166152-how-to-keep-growth-from-breaking-the-business</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/05/01/commercial-hvac-contractor.webp?t=1777665908" type="image/jpeg" length="219909"/>
    </item>
    <item>
      <title>What Bitcoin Taught Me About Financial Control </title>
      <author>scott@indoortemp.com (Scott Merritt)</author>
      <description>Over time, I stopped seeing Bitcoin as “tech” and started seeing it as financial plumbing — a resilient layer beneath the banking system.</description>
      <content:encoded>
        <![CDATA[<p>Over time, I stopped seeing Bitcoin as “tech” and started seeing it as financial plumbing — a resilient layer beneath the banking system.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166123</guid>
      <pubDate>Sun, 26 Apr 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166123-what-bitcoin-taught-me-about-financial-control</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/04/23/hvac-contractor-install.webp?t=1777311587" type="image/jpeg" length="248640"/>
    </item>
    <item>
      <title>Managing Supplier Compliance During the Low-GWP Refrigerant Transition</title>
      <description>The shift to low-GWP refrigerants is raising the stakes on vendor oversight, making compliance documentation more important than ever for HVACR contractors.</description>
      <content:encoded>
        <![CDATA[<p>The shift to low-GWP refrigerants is raising the stakes on vendor oversight, making compliance documentation more important than ever for HVACR contractors.</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166068</guid>
      <pubDate>Sat, 25 Apr 2026 07:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166068-managing-supplier-compliance-during-the-low-gwp-refrigerant-transition</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/04/10/managing-vendors.webp?t=1776094113" type="image/jpeg" length="173731"/>
    </item>
    <item>
      <title>An HVAC Technician’s Guide to Humidity  </title>
      <description>Moisture problems show up everywhere in HVAC systems. Knowing how humidity behaves in air can make troubleshooting condensation and comfort issues far easier.</description>
      <content:encoded>
        <![CDATA[<p>Moisture problems show up everywhere in HVAC systems. Knowing how humidity behaves in air can make troubleshooting condensation and comfort issues far easier. &nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.achrnews.com/articles/166097</guid>
      <pubDate>Mon, 20 Apr 2026 13:00:00 -0400</pubDate>
      <link>https://www.achrnews.com/articles/166097-an-hvac-technicians-guide-to-humidity</link>
      <enclosure url="https://www.achrnews.com/ext/resources/2026/04/20/Picture1-Lianna.webp?t=1777311587" type="image/jpeg" length="142199"/>
    </item>
    <item>
      <title>Why Summer HVAC Failures Start in Spring — and How Contractors Can Help Customers Get Ahead of Them</title>
      <description>Emergency calls may spike in summer, but the causes often trace back to spring. Proactive inspections and early planning can make the difference between disruption and control.</description>
      <content:encoded>
        <![CDATA[<p>Emergency calls may spike in summer, but the causes often trace back to spring. Proactive inspections and early planning can make the difference between disruption and control.</p>]]>
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      <guid>http://www.achrnews.com/articles/166076</guid>
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      <title>Navigating the Squeeze: How Data and Incentives Protect HVAC Margins Amid Rising Input Costs </title>
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