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Home » Blogs » Guest Blog

Guest Blog
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Guest Blog
Here's the place for you to provide your commentary. Our Guest Blog invites all those in the HVACR industry to participate and converse with readers of The NEWS.

Recent Comments

These are very helpful tips, thanks for sharing....

Great article....

Increase in decorative HVAC air distribution products due to tariffs

Nice job Mr. Zollinger! I can see why...

The narrative we've been missing!

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Guest Blog

Opinions

Editors Blog

Learn From Your Mistakes

Butch Welsch
Butch Welsch
August 19, 2009
No Comments
One of the advantages of being in the business for a number of years is learning from your mistakes. Hopefully, this self-evaluation of a contractor will help encourage others of you to not make the same mistake repeatedly as I seem to have done.
Read More

HudRoom: The Great E-mail Backlash

Adams Hudson
Adams Hudson
August 13, 2009
One Comment
E-mail has turned into the digital telemarketer during dinner. It’s too much, too often, and - in my lowly estimation - too cheap. I wish they’d charge for it so the spammers, slammers, and scammers could just go bother someone else.
Read More

HudRoom: Marketing by the Boatload

Adams Hudson
Adams Hudson
July 1, 2009
No Comments
From my office window, I see sweating people. They are not engaged in manual labor, nor using a Thigh Master; they are in fact, just standing there. I’m no meteorologist, but in Alabama, this signals summer.
Read More

HudRoom: How to Sell the Tax Credits, Starting Now

Adams Hudson
Adams Hudson
June 15, 2009
No Comments
My fearless editor, Mike Murphy, who shall remain nameless, wrote an editorial about the tax credit stimulus package for energy savings. He felt that the ARRA program was fairly difficult to obtain compliance for the credits.
Read More

HudRoom: Why I Hate Twitter

Adams Hudson
Adams Hudson
June 1, 2009
One Comment
Twitter and other social media sites are indeed the rage. Facebook, with a mere 200 million users, is hardly a kiddies’ playground anymore. LinkedIn is “the” social hangout for commercial connections. With myriad other discussion groups, subgroups, and topical hotspots for micro-niching, how’s a marketer to make it anymore?
Read More

HudRoom: What Events Are Worth Attending?

Adams Hudson
Adams Hudson
May 18, 2009
No Comments
What events are you planning to attend for the rest of 2009? What would make you want to attend a training event? What would make you stay home?
Read More

Hudroom: Change Is in the Hands of the Willing

Adams Hudson
Adams Hudson
May 4, 2009
One Comment
I just returned from a marketing seminar for a multistate distributor. Their message was “Change what you’re doing to change the results you’re getting,” which resonated.
Read More

HudRoom: Sears, Gears, and Tears

Adams Hudson
Adams Hudson
April 28, 2009
No Comments
It seemed like a good idea to get new tools. I mean, it was Saturday, there were a ton of specials going on. Earlier that day, I’d taken one of my old cars to my favorite shop for a little transaxle leak
Read More

HudRoom: The Worst Customer Service, Ever

Adams Hudson
Adams Hudson
April 14, 2009
No Comments
For the fifth year in a row, "Fast Food" categories scored the worst among U.S. companies for customer service. Definitions from compilers varied from "rude and indifferent" to "inaccurate, unthankful."
Read More

HudRoom: Marketing Research Most HVACers Miss

Adams Hudson
Adams Hudson
March 13, 2009
No Comments
You don’t see Viagra ads during The Tyra Banks Show, but you do see anti-depressants advertised during the Nightly News. As far as timing, Viagra ads perk up (so to speak) just before Valentine’s Day, and Claritin ads hit as allergy season ramps up.
Read More
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