ATLANTA - Changing technologies, rising energy prices, and increased focus on sustainability have challenged the American Society of Heating, Refrigerating, and Air-Conditioning Engineers (ASHRAE) to stay on the cutting edge of the field, according to Lee Burgett, ASHRAE president. At the same time, competition has increased and ASHRAE is focusing its efforts to ensure that its products and services are timely, relevant, and appropriately positioned to serve the changing marketplace.
"The new plan charts an exciting course for ASHRAE," Burgett said. "It calls for an ASHRAE that addresses new global initiatives, provides better tools to its members, and that is more well-known to the groups and individuals who depend on us for technical guidance." The strategic plan will help ASHRAE achieve this, he noted.