Take your pick. Which type of place do you want to work at: One that is cold and gives you a sense no one cares, or one that makes you feel good and appreciated? Money and benefits are important, but studies show in the long run the work environment - the feeling they get when they come to work - is more important in retaining and motivating people.
People like a friendly place to work. The friendly-factor does not require a large investment and expense, but it does require time and thoughtful consideration. Take for example a construction equipment dealership in Louisville, Ky. Their turnover is almost nonexistent. This is quite an accomplishment in an industry facing a shortage of 100,000 technicians.