During our initial article ("The American Dream," Aug. 30), we acknowledged that life is extremely difficult for most business owners - that is, if they can survive. The issues we discussed are a direct result of being self-employed. This week we will be making the case that the slavery of self-employment is escapable if we build a business. There is a distinct difference between being self-employed and building a business.
In the challenge of building a business, we will have the objective of driving responsibility down into the organization. We will need a template of thinking, a culture that everyone can buy into. Achieving this requires a business model.