Contractors are always looking for different ways to grow their businesses. Positive word of mouth from existing customers is one of the best ways to get referrals. Advertising in various media (coupon packs, local newspapers, and Yellow Pages) is another way to attract business from new customers.
But what about offering a completely new product or service — one that is intertwined with the products and services a contractor already offers, but that many customers would find extremely beneficial if implemented correctly?