After the bottom fell out of the dot-com industry, service contractors had to look around and assess the damage. Did the websites offering a pot of gold at the end of the rainbow suddenly disappear? Were other websites left standing — those backed by a solid business model and a reputation for customer service?
The answer is yes to both questions. But for the purpose of this article, let’s discuss some portals that survived and continue to provide solid marketing services to hvacr contractors. The News contacted three leading service portals — ImproveNet.com, ServiceMagic .com, and HeatingHelp.com — as well as some of the hvacr contractors who are part of each portal’s service provider network. We found out that contractors are getting many good leads and, more importantly, many good jobs through their memberships.