One More Reason to Invest in A/C
A section of The News from the 1950s called “Room Cooler News” ran an article in the May 4, 1953 issue titled “Pill Buyers Are Hot Prospects! Health Conscious Public Seen Ripe for Benefits by Room Air Conditioners.”
H. W. Branson, then Cleveland district manager for Carrier Corp., spoke to a group of Detroit-area air conditioning dealers, stating that there’s more to sell in room coolers than cooling. “Comfort and health are two other good reasons why customers will buy,” he said. “Reduction of humidity alone will produce more comfortable living and working conditions in many areas and is a powerful incentive to buy.”