HOWARD, SD — In this small community of 1,150 citizens in eastern South Dakota, a hometown plumbing and heating business is trying to carve out a new niche for itself. Although radiant heat may never replace pheasant hunting as the major drawing card in Howard, the radiant industry is certainly taking hold among the surrounding communities.
Colin Wunder, president of Howard Heating & Plumbing, a 63-year-old business, said that the landscape for radiant heat in his part of the country is slowly changing. “The radiant heat business in South Dakota has been slow to start,” he said. “But it is picking up.”