Heartland dealer meeting reveals changes from Trane
ST. LOUIS, MO — More than 300 hvac contractors from Illinois, Indiana, Iowa, Kentucky, and Missouri gathered in the Hyatt Regency Hotel’s ballrooms here to get a taste of the new programs and incentives that The Trane Company will unveil during the year 2000, as the company’s annual dealer meeting commenced.
During the dealer preview meeting, Trane representatives wore leather flight jackets, khaki pants, and captain’s hats similar to those worn by pilots during World War II to introduce a new sales incentive program: XL Squadron. The new program will reward contractors for selling the manufacturer’s XL 1800 air conditioner and heat pump.