Capturing Commercial Business Via Customer Portals
Turn on the TV, open a newspaper, or talk with a colleague — “e-business” is the latest buzz. But the influence of the Internet has varied industry to industry.
For example, consumer retail has exploded, while hvacr has experienced little change in its business practices. However, during the past six months, a variety of “e-solutions” beneficial to contractors have entered the marketplace. Those promising to make the greatest impact to the hvacr industry are customer portals.