Harley-Davidson executive to speak at HVAC construction and metal roofing conference
The former communications director at motorcycle maker Harley-Davidson will give the keynote speech at next year’s International Roofing Expo.
Ken Schmidt’s speech, “Make Some Noise: Open the Throttle and Dominate Your Marketplace,” will take place at 9:45 a.m. Feb. 24 at the Morial Convention Center in New Orleans. Schmidt is expected to talk about positioning your company, building a brand and relating to customers.