The pandemic changed a lot of things in our society, and for some contractors, that included the traditional in-person sales call. The typical sales call involves a contractor or salesperson visiting the customer’s home to examine the existing equipment and ductwork, conduct the proper calculations, and then present the equipment options in detail. This can take an hour or two, and in the height of the pandemic, many customers were uncertain about all that face-to-face contact.
Some contractors responded by offering other options, such as virtual sales calls or online quotes, which customers found very appealing. They liked being able to quickly connect with contractors and receive an estimate without a protracted in-home visit. With the pandemic easing, many customers still prefer to take advantage of online sales tools, and contractors are only too pleased to oblige.