Most of us are familiar with our country’s holidays and special events, whether it’s New Year’s, Easter, Memorial Day, or Labor Day.
For savvy HVAC contractors, there is a less commonly known special day — Oct. 24, Recycle Your Mercury Thermostat Day — that you can use to promote your services. Smart marketers can use this date to draw attention to the need to replace and safely recycle mercury-containing thermostats.