Feet Under the Kitchen Table Selling at the Service World Expo
Industry veteran reveals selling secrets
LEWISVILLE, Texas — Service World Expo officials announced that Bill Ligon, industry veteran, will speak at the conference on “Selling In the Replacement Market.”
“Bill Ligon has an irrevocable set of skills in the sales world. I challenge anyone to not be captivated by this presentation,” said David Heimer, Service World’s chief of operations officer. Ligon is going to share the unfailing secrets of selling in the replacement market, such as earning the customers trust and learning how consumers make buying decisions.