In spite of what you might think, your service business is not built on your ability to provide HVAC services to your customers. That might be what you deliver, but it’s not really what your business is built on.
Rather, your business is built on communication. Good communication skills will help you connect more effectively with customers to understand their needs and how you can help them; share your ideas, solutions, and recommendations with your customers; and connect with your team members so they know what to do each day.