More than one in four Americans own smart home devices
MADISON, N.J. — A survey of U.S. adults by Coldwell Banker Real Estate LLC and CNET found that Americans are already embracing the smart home with 28 percent owning at least one smart home product and almost half of millennials (ages 18 to 34) adopting the technology.
“Smart home technology is catching on because it is literally changing the way we live in our homes,” said Sean Blankenship, chief marketing officer for Coldwell Banker. “Not only is it shifting the financial perception of the home, but it's also transforming our emotional connection to our homes. We have entered a transformative era. We believe that in three to five years, home buyers will expect smart home technology — it will become the new norm.”