Statistically Significant Increases in Favorability for Seven of 10 Clean Energy Concepts
BOULDER, Colo. — Public attitudes toward clean energy concepts play an important role in determining the growth of these technologies, notes Navigant Research. Over the last few years, consumer attitudes have tended to fluctuate and, in several cases, decline. According to a new consumer survey from the research firm, favorable attitudes for a number of these concepts, including solar energy and wind energy, rebounded significantly from their 2012 levels.
The average favorability rating for the 10 concepts, which fall under the categories of clean energy, clean transportation, smart grid, and building efficiency, also rose, to 51 percent, the highest level seen in Navigant Research’s annual survey since 2010.