Three years ago, Marty Gildemeyer decided he’d had enough. After being burned one too many times in the new construction business, Gildemeyer elected to change the culture of his Atlanta-based company, ProTech Mechanical Inc. With new construction tumbling with the economy, he placed a new focus on service, replacement, and maintenance agreement work. Additionally, Gildemeyer discovered a new niche — zoning.
A natural fit, Gildemeyer utilized zoning in ways few contractors have, creating an interactive Web app feature: ProTech Comfort Zones, which allows users to learn exactly how zoning efficiently operates a residence.