Why? Well, according to industry experts, HVAC contractors have an easy “in” to home performance. And that’s because they’re already invited in by the homeowner whenever there’s an IAQ or comfort concern.

“HVAC contractors get into more homes than almost any other profession,” said Michelle Knaszak, vice president, GreenHomes America, Irvine, Calif. “They’re already dealing with comfort and energy savings on a daily basis. Being able to offer home performance in addition to their current HVAC business — it’s a win-win situation for the customer and the HVAC contractor.”