Editor’s note: This is the first in a series of columns from Sharon Roberts and Weldon Long, who enjoy an open and spirited collaboration. Although they come from different backgrounds, Sharon and Weldon have developed a professional relationship that uniquely expands the synergy of their differences.
Sharon: Have you noticed how one person with “yeah but” disease can infect a group and suck the life right out of it? You know what I mean — the person who said, “Yeah, but the economy sucks, and nobody’s buying a thing.” This junk spreads like wildfire. Yeah but disease isn’t nuisance chatter, it’s a contagious disease that kills sales, business — and sometimes people.